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Tile Flooring Installation in Eau Claire & Chippewa Falls

Ceramic and porcelain tile set to Tile Council of North America guidelines, with full mortar coverage built to last for years.

Under The Surface

How it's actually built

Tile + grout Porcelain or ceramic, sealed joints Thin-set mortar Notch-trowelled for full coverage Backer board Cement board or membrane Subfloor Must be flat & rigid

Tile is set into a bed of notch-trowelled thin-set mortar over a cement backer board or uncoupling membrane — not directly on plywood — then grouted once the mortar cures. That extra layer is what keeps tile from cracking as the subfloor flexes.

Why Homeowners Choose It

The real advantages of tile

1

Fully waterproof

The only flooring here truly built for wet areas — bathrooms, showers, laundry, mudrooms — without a special waterproof core.

2

Extremely durable

Porcelain and ceramic resist scratches, stains, and fading better than almost any other flooring material.

3

The easiest to keep clean

No fibers to trap dirt or allergens, wipes clean, and doesn't hold onto odors.

4

A huge design range

Sizes, patterns, and finishes from classic subway tile to large-format, wood-look, or natural stone porcelain.

5

Works with radiant heat

Pairs well with in-floor heating and is a well-regarded upgrade buyers notice in kitchens and baths.

The Install Process

What actually happens during a tile install

On wood subfloors, we start with a cement backer board or uncoupling membrane — tile doesn't flex, so without that layer any movement in the subfloor underneath eventually shows up as a cracked tile or grout line. Thin-set mortar is then troweled over that layer, and the tiles are spaced evenly with plastic spacers while it's still workable.

Once the mortar cures, the joints between tiles are filled with grout, which locks everything in place and keeps moisture from getting underneath. We follow Tile Council of North America (TCNA) guidelines for mortar coverage — full coverage in wet areas like showers, not just dabs at the corners — and choose the right grout for the space, including epoxy grout where stain or moisture resistance really matters.

Is It Right For You?

Tile is a great fit if…

✓

The space sees real moisture — bathrooms, showers, laundry, entryways.

✓

You want the lowest-maintenance, easiest-to-clean surface in the house.

✓

It's a high-traffic area that needs to shrug off scratches and stains.

✓

You want a floor that plays well with radiant in-floor heat.

Get your flooring quote today

Upfront pricing, no pressure, no hidden fees.

☎ Tap to Call — (715) 450-3791